The Phil Jackson Effect

Hidden within the minor furor Phil Jackson created by comparing Michael Jordan to Kobe Bryant in his new book is Jackson's true legacy.

He is the Alexander Graham Bell of the NBA.

Now, before you go assuming I'm a Phil Jackson fan, let me explain.

There is a story, perhaps apocryphal, that says Bell came into the patent office in 1876 lugging his invention, the telephone. He sat down with the device on his lap, waiting fo...

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